Website design & Development: Case Study

A dynamic new website for an exciting location

Background: Kings Road London BID was aimed to help them realise their new brand, inspire their visitors with an eye-catching site across all devices and drive engagement and tourism.

The Brief: They seek to develop the historical Kings Road and grounds so that it becomes one of the foremost visitor attractions in London. The aim was for people to discover the King's Road, Chelsea and shop over 300 boutiques and enjoy a host of restaurants, galleries and cultural hot spots on visits.

Professional and efficient throughout and the aftercare is brilliant. Tom also did an incredible job creating our new branded flyers, their quality is excellent. Many thanks for all your help with creating the perfect website for me.

Holly Brookes - Consultant
The Challenge

Tying together unique tourist attractions

What We Did
  • Abundance of rich image and video media
  • Shop, Eat & Drink
  • Sleek user-experience
  • Varied business links
  • Vibrant colours

 

The new website also needed to hit clear and obvious targets such as attracting more visitors, give customers all the information they need, reach a wider audience, raise the area profile and build credibility. We designed and built a website that showcases the spectacular attractions in all their glory.

Putting imagery and video up front quickly engages the user, while subtle interactive elements such as footsteps encourage them to explore further.

To retain interest, visitors are encouraged to stay in the know on all things King’s Road via social media and newsletter sign-ups.



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