AquaLeaf Ltd

Swimming pool design, construction and restoration specialsts

Website design & Development: Case Study

Swimming Pool Design
& Construction

Background: The previous website was outdated so Aqualeaf wanted a stylish website to reflect the modern swimming pools they build. They understood that blurry images could be the difference between someone being impressed by their work - or losing a potential customer to a competitor.

The Brief: Aqualeaf wanted a new website to reflect the pools they build; modern, tailor-made swimming pools. They'd learnt that people wanted more specific information with regards to pool options such as liners, enclosures and covers. It was, therefore, important we designed the new site so visitors had a better understanding of what options they had to consider to envisage their dream swimming pools a reality.

Services

Web design
Logo
Content Updates
Domain & Hosting
SEO
PDFs & Brochures
See AquaLeaf website
Aqualeaf website desktop

Tom's design hit the nail on the head as the website demonstrates our pools and associated products perfectly. Makes our job easier as he handles emails, web address and hosting all in one package.

Paul Carman - Managing Director
The Challenge

Explain modern pool options

What We Did
  • Clear product overview
  • Less clutter
  • Sleek user-experience
  • Testimonials to create trust
  • Explain service overview

 

Aqualeaf had learnt that people wanted more detailed information with regards to liners, enclosures, covers and so on. Therefore, it was important presented visitors had a better understanding of what options they had to consider.

After speaking with Paul and Tony and learning more about the AquaLeaf standards and methodologies, we knew we could do a great job in creating a website that provided more detail to make everything easier for everyone; visitors were more informed had a good understanding before even contacting Aqualeaf.

We set about creating a narrative with the detailed pool information so that visitors felt more informed, resulting in a better first impression.



Aqualeaf website design elements
What We Did

Mission Accomplished

Some things we really like
  • Mono-tone design complemented with pool photography
  • Minimalalitic so not to overwhelm
  • Blue and green logo for natural feel
  • Solid keyword rankings

 

We created a minimalistic so it really focused on the products and services, no fluff, just quality content complemented with professional images to really engage visitors.

The end-result therefore provided more detail to make everything easier for everyone; visitors were more informed had a good understanding before even contacting Aqualeaf.

The Result: We presented more detail, making everything easier for everyone; visitors were more informed and had a good understanding before even contacting Aqualeaf, meaning visitors felt more assured, resulting in a better first impression.

These luxury swimming pools are jaw-droppers!



Aqualeaf responsive website examples
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Call 07525 936 921 or send me a message below. Let's talk.

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